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A 2007 survey, which included Australian quitters, "found that smokers who used the cold-turkey method to quit were almost twice as likely to abstain for a month or more in their attempt" as those using a gradual reduction or cut-down method
These have a lighter, milder taste, making them perfect for beginners who prefer something less harsh
But anything that helps prevent young people buying their first packet of fags must be tried, and sooner rather than later
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