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Act as a brand ambassador for British American Tobacco and uphold company values and standards

The Chernin brothers will pen the script for the comedy, which landed at Fox after the duo and producers 3 Arts took the project out directly to networks

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Industry Interference and Aggressive Marketing: Indias large tobacco companies have historically adapted to taxation measures through introducing micro-packs (5, 10 units) , promoting low-priced variants , making price-sensitive users less affected by cess and lobbying against steep excise revisions