Major Market Drivers & Challenges Drivers : Health-conscious consumer behavior and supportive government policies in several countries (e.g., Japan, South Korea) encouraging harm reduction
Further studies confirm that nicotine enhances certain cognitive functions
Over-the-Counter Medicines: Full-sized bottles of common medicines, liquid pain relievers, and allergy remedies are permissible
Schirone L, Loffredo L, Carnevale R, Battaglia S, Marti R, Pizzolo S, Bartimoccia S, Nocella C, Cammisotto V, Saade W, Tanzilli A, Sciarretta S, Chimenti I, De Falco E, Cavarretta E, Picchio V, Peruzzi M, Marullo A, Miraldi F, Violi F, Morelli A, Biondi-Zoccai G, Frati G (2022) Sex-related differences in oxidative, platelet, and vascular function in chronic users of heat-not-burn vs conventional combustion cigarettes