In Britain, where I grew up, we got Kate Moss, and that was about it
Through a historic anomaly, these incur a lower excise duty at least $5.24 less for a pack of 20 enabling the company to sell them for 10 percent less than the next cheapest cigarette brand and pocket the difference
The neighbouring World Health Organization weighed in on the WTO decision, saying: The ruling clears another legal hurdle thrown up in the tobacco industrys efforts to block tobacco control and is likely to accelerate implementation of plain packaging around the globe. Six other countries have implemented plain packaging laws (Hungary, Ireland, France, New Zealand, Norway and the United Kingdom), another six have passed laws yet to be implemented (Burkina Faso, Canada, Georgia, Romania, Slovenia and Thailand) and a number of other countries are examining the policy, according to WHO
Within Europe , the gap is equally stark: while a pack can exceed 15 in Ireland or Norway , it costs little more than 1 in parts of Eastern Europe like Belarus