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1954 Avalon YOUD NEVER GUESS THEY COST YOU LESS Store poster advertisement by Brown and Williamson Tobacco Company for Avalon cigarettes Circa 1950 YOUD NEVER GUESS THEY COST YOU LESS Store poster advertisement by Brown and Williamson Tobacco Company for Avalon cigarettes Circa 1950 Chelsea can YOUR cigarette match CHELSEA? Magazine advertisement by Larus and Brother Company Circa 1940 FROM NOW ON Magazine advertisement by Larus and Brother Company Circa 1940 Perfect Taste Magazine advertisement by Larus and Brother Company Circa 1940 Pall Mall Pall Malls natural mildness is so good to your taste! Magazine advertisement by the American Tobacco Company 1963 Let your throat enjoy smooth smoking Magazine advertisement by the American Tobacco Company for Pall Mall cigarettes 1954 You better believe it!!' Magazine advertisement by the American Tobacco Company for Pall Mall Gold 100s cigarettes Circa 1960 Chesterfield and its ABC for keepsALWAYS BUY CHESTERFIELD Advertisement by Liggett & Myers Tobacco Company TIME Magazine June 17, 1946

But that study was quickly eclipsed by another one, commissioned by World Candies and NECCO, that came out the following year