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So many companies could reap massive rewards from performance and culture to retention and engagement by improving their communication

Certainly, when travelling internationally, it's usually necessary to let customs know if you're carrying cigarettes

The color-coded packaging a clean white and silver-blue pack instantly distinguishes it from Marlboro Red (full flavor) and Marlboro Gold (medium)

They simply removed the word "cigarette" from their packaging while keeping nearly every other detail intact, such as the illustrations, fonts, and color schemes that were recognizable as imitations of real tobacco products