Marketing: A Financial Approach Lorax Sukumar Sen (1900–1981) was a

Sukumar Sen (1900–1981) was a renowned linguist

Arjun Maji

Perfect for back-to-school

emphasizing the importance of intention and awareness

Marketing: A Financial Approach Lorax Sukumar Sen (1900–1981) was aBook Detail: Author: Mohamed, H. Peeru Brand: Kaveri Books Edition: Revised Binding: Hardcover Number of Pages: 188 Release Date: 01 06 2015 Details: The book links two very important functional areasmarketing and finance. Written in simple language and divided into six chapters: Marketing: The Conceptual Framework, Marketing Mix, Finance for Marketing, Marketing Cost Analysis, Marketing Cost Control, Techniques and Tools; and Accounting for Marketing